The legal grounds for using your data
Under privacy law we must state which 'legal grounds' we have for using your data. We need your data because of the contractual agreements between you and The Fight Company, such as your purchase of a product or your right to warranty. This applies to:
- Ordering
- Delivery
- Returns & warranty
- Contact with our customer service
- The Fight Company partner programme
In addition, we may use your data on the basis of 'legitimate interest'. This means that we want to provide all our customers with the most optimal, personalised service. We always consider your privacy. This applies to:
- Reviews & customer satisfaction surveys
- Contact with our customer service
- Website visits
- Account
- Newsletter & email
- Personal advice
- Promotions
- Social media
- Personalised advertising on other media
We may also have a legal obligation to use your data, for example when we suspect fraud. And sometimes you have given us permission to use your data yourself, such as when you sign up for the newsletter.
Who has access to your data?
We only share your data with other parties when it is really necessary for our service. These parties are: delivery partners, suppliers, product support, payment partners, trade information agencies, IT service providers and parties that collect our reviews. After all, our delivery partner must deliver your order to the correct address. Parties such as data management platforms, media and advertising agencies and research agencies come into play as soon as we want to give you personal advice or show you targeted advertisements, for example based on your interest in certain products. In suspicious situations we are obliged to share customer data with government agencies.
The parties that receive access to your data from us may only use it to provide you with a service on behalf of The Fight Company. Unless they themselves are responsible for obtaining and protecting your data. Some cookie developers have access to the data that cookies collect on our website. We never sell your data to third parties.
Where is your data stored?
We store your data in various databases. We always apply strict security measures. Your data is almost always stored within the European Union. In the exceptional case that customer data is transferred to countries outside the European Union, we ensure that your privacy remains protected in an appropriate manner. For a number of countries this has been officially established. Some US parties have registered under the Privacy Shield which provides sufficient protection. Or we work with official model contracts that have been specially drawn up to safeguard your privacy.
How long do we keep your data?
We do not store and use your data longer than necessary. After that we delete all data we have from you. Or we use your data anonymously, because we need certain data for internal analyses and reports such as the value of your order.
Sounds nice and simple, but how does that work in practice? We adhere to certain periods, after which we delete your data. These are:
- We delete recorded telephone calls as standard after 30 days unless we have a legal obligation to keep a call longer.
- We do not keep CCTV footage from our stores longer than 4 weeks. Unless we see something suspicious that we need to investigate further or the footage must be kept longer due to another legal obligation.
- We delete inactive customer accounts after 7 years. After that period we only use your data anonymously, for internal reports.
- The Tax Office requires us to keep our administration with your invoice, payment and order data for 7 years. After that we only use anonymous data for internal reports. You must also keep the invoices of your purchases yourself, for when your warranty expires, for example.
- If you have your product repaired or replaced by The Fight Company, we keep your report and contact details for 7 years. After that we only use your data anonymously, for internal reports.
- If you have signed up for the newsletter or have given permission to receive personalised messages, we keep that consent for 5 years. Even if you decide at some point that you no longer want to receive the newsletter or personalised messages, we keep the withdrawal of your request. We do not keep the emails you receive from us longer than 60 days. So you don't have to worry about receiving the same email from us more often. After that period we only use your data anonymously, for internal reports.
- Data we use to prevent fraud we keep for a very long time. Not nice, but necessary.
What are your rights?
Of course you remain in control of your data. Do you want free access to your personal data and receive a copy? Or do you want to change or delete your data? No problem. Send your request by email and we will arrange it.
Unsubscribing from the newsletter is easy. You can do this via the link at the bottom of the newsletter itself.
We want to be sure that you are really you. That is why we may ask you for additional information to establish your identity. We also do this for unclear requests.
Who is responsible for your data?
The Fight Company operates from TFC Trading Group B.V.
Chamber of Commerce number: 83630562
VAT identification number: NL862940369B01
Call: +31 (0)85 06 06 340
Email: privacyvragen@thefightcompany.nl